Category Archives: LeBron James

Lebron James “After Six” Commercial Features Nicole Scherzinger and Sir Charles

Many Fortune 500 companies use sex to sell. Companies like Procter & Gamble, Johnson & Johnson, Pfizer, Ford, Nissan, Unilever (Axe Girl Fight), Virgin Media all used sexy ads to sell products. If you watched the Super Bowl the past

Lebron James teams up with Ralph Lauren for charity

Ralph Lauren and Lebron James got together for a good cause in NYC at the Ralph Lauren store for the Lebron James Family Foundation. They shopped Ralph Lauren basketballs for $300 each, or $1000 with Jame’s autograph. The proceeds went

Lebron Considers Europe, only for $50 Million

A source close to Lebron James said that Lebron “would strongly consider playing overseas if he was offered a salary of “around $50 million a year.” Lebron James’ current contract expires after the 2009-10 season. Because of salary cap, no

Lebron James on the cover of TIME magazine

Lebron James is on the cover of TIME magazine as the “Leader of the Redeem Team” “I want U.S.A. basketball to be dominant again,” he says emphatically. “Every time people see the red, white and blue, they fear us.” Lebron

NBA 09 The Inside Features Lebron James

In Sony’s keynote where they announced NBA 09 The Inside, Lebron James was featured as the guy in the main menu. Here is a preview of the menu as reported in the Sporting Blog: The game will be available on

LeBron James soaks up March Madness

LeBron James was seen at Ford Field on Friday, cheering on the Davidson Wildcats as they beat Wisconsin to move on to the Elite Eight. James is a big fan of Davidson’s Stephen Curry. Stephen is former NBA player Dell

LeBron James 4th in NBA top 10 most popular selling jersey since 1998

The NBA store, which opened on Sept 18, 1998 receives visitors from about 200 countries each year. To help celebrate its 10th year anniversary they unveiled the top 10 list of the most popular selling jerseys since they opened. The

LeBron James to play lawyer in latest commercial

LeBron James filmed a TV commercial on Tuesday for VitaminWater in which he plays the role of a defense attorney trying to win a case.  Early in his pro career, James signed an endorsement deal with Coca-Cola, which purchased Glaceau,