New Witness Marketing Campaign by Nike
By Tariq Ali on Jun 6, 2007 in Cavaliers News, LeBron James, NBA Finals 2007
We will all witness LeBron James in his first ever NBA Finals appearance this Thursday.
To celebrate his rise to prominence, Nike is introducing a new Witness marketing campaign that will pay tribute to James and acknowledge the legions of fans worldwide who are ‘witnessing’ his greatness, power, athleticism and style of play.
The ad will premiere on ESPN’s SportsCenter at 11:00 p.m. EST tonight.
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